A passionate advocate for food and health, Agatha Achindu’s vision led her to innovate in the grocery sector. Starting in her home kitchen, she built the first nationally available brand of fresh-frozen organic baby and tots cuisine, Yummy Spoonfuls Organic Baby Food. The brand was immediately picked up by Dean & DeLuca, Whole Foods Market, and Amazon.com, and can now be found at Target stores nationwide, with further expansion in 2017.
Educated in Canada and the United States, Agatha pursued a career as an IT Executive, while also juggling the roles of wife, mother, and health activist, before leaving to focus on her entrepreneurial venture.
From growing up on her mother’s farm in Cameroon, West Africa, Agatha understands the journey of food from farm to table. Realizing that healthy habits become ingrained from a child’s first spoonful, Agatha determined to blaze a new trail by bringing fresh, organic baby food to scale in the marketplace. She is an expert in all phases of entrepreneurship, including marketing, social media, distribution, packaging, supply chain and organic standards.
In demand as a speaker, trainer, workshop leader and blogger, Agatha has written for websites such as People Magazine, Tamera Mowry and One.org, and has appeared on CNN International, Fox Business News, Real Housewives of Atlanta, and Entertainment Tonight. She has advised celebrities and career women on juggling the demands of work and family, while creating healthy meals that fuel success.
Agatha teaches individuals and companies how to succeed in today’s ever-changing business climate, and uses her expertise to help other women meet their full potential. She specializes in mentoring start-ups, conducting business assessments, creating marketing strategies and achieving operational effectiveness in food manufacturing with an emphasis on sustainability. In addition, Agatha provides culinary and nutritional education.
Agatha’s work as an innovator, health advocate and business leader has been featured in outlets such as Today Show, CNN, CBS, CNN International, Fox Business News, Inc., Forbes Afrique, Fortune, People Magazine, and more, Agatha continues to grow and expand her company, provide leadership around business development, and advocate for children’s health worldwide.